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Cindy Dalecki

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Posted by Cindy Dalecki on Thursday, 04 August 2016 in social media

Facebook's New Layout as of August, 2016

 

New Facebook layout

Facebook has been testing and has now rolled out a new business page layout. I first noticed it when I was logged into a client's Facebook account a couple of weeks ago in July. They were just showing the new look to a select audience because when I logged into my account, I was not seeing the new look quite yet.

Here are the changes that we see to the new Facebook look as of August 3rd, 2016:

1) The Facebook profile picture has moved to the top left and looks a little larger (thank goodness it's not blocking the Facebook cover image anymore!).

2) The Facebook cover image is now fully exposed! Designers will not have to worry about designing the Facebook cover image around any copy or profile pictures.

3) The information buttons, including about us, photos, videos, notes, etc. tabs are now to the left of the page, vs below the cover image.

4) The 'promote' button has moved to the bottom left under the information buttons.

5) The 'write something' for your business' status report is located in the middle of the page.

6) The Like, Message, More and call to action button such as 'Visit Website' are now more prominent and no longer crammed onto the bottom of the cover image (again, not blocking anything on the cover image). They are now located directly under the Facebook cover image.

7) The search button that was at the top of the page has been moved to the right under category, city, your average Facebook review, and the status of your business hours.

8) The Insights snapshot with post reach, the number of people that have clicked on your website, and the number of people that have clicked your call to action button is prominent in the top middle of the main timeline area.

9) The column that was on the left is now on the right hand side of the page and includes response rate, number of likes, check-ins, map, contact information, apps, photos, videos, upcoming events, notes and visitor posts.

BB FB

Overall, I like the new look. Facebook has to keep evolving and changing with so many other new social networks nipping at their heels. No doubt, there will be a backlash from users, but I personally think the new look will be easy to get use to. It will certainly keep our graphic designer busy  redesigning cover images to include images and copy where you would like now!

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With 20 years of marketing, advertising, sales, and public relations experience, Cindy has worked in the private sector, as well as for large corporations. As a local 9-year outside advertising sales veteran, she has had the opportunity to assist hundreds of business owners to grow their business through effective advertising and marketing. With an entrepreneurial spirit driving her, she launched her own business – Marketing 2 Go - in 2010. Her marketing and social media company located in Palm Coast, Florida quickly grew and garnered a reputation as the top marketing firm in the area. Marketing 2 Go’s client list includes some of the most well-known and most successful businesses in the county and beyond.


Holding a Bachelor’s degree in Journalism, specializing in adverting and public relations, Cindy’s talents lie in creating and managing marketing and social media campaigns, and crafting and distributing press releases and news stories so business owners can ‘create a buzz’ about their products, services, or non-profit.


She is a seasoned keynote speaker, and is continually sought-after to participate on social media panels and discussions. She is also a frequent guest on several local radio programs where she shares her expertise on marketing and social media in a live and/or pre-recorded format.


Cindy encourages all her clients to align themselves with a charity - as her company does – supporting the community where you live and work.



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